Cookie Policy

COOKIE POLICY

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OVERVIEW

At É TOILE, we believe in transparency and respect for your privacy. This Cookie Policy explains how we use cookies and similar technologies to enhance your experience on our website.

By continuing to browse our site, you consent to our use of cookies in accordance with this policy.

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WHAT ARE COOKIES

Cookies are small text files placed on your device when you visit a website. They enable the site to recognize your device and remember certain information about your preferences or past actions.

Cookies enhance your browsing experience by allowing websites to function properly, remember your settings, and provide personalized content.

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HOW WE USE COOKIES

We use cookies for the following purposes:

Essential Cookies
• Enable core website functionality
• Allow you to navigate our site and use essential features
• Support secure login and checkout processes
• These cookies are necessary for the website to function and cannot be disabled

Performance Cookies
• Collect anonymous information about how visitors use our site
• Help us understand which pages are most popular
• Enable us to improve website performance and user experience
• All data collected is aggregated and anonymous

Functional Cookies
• Remember your preferences and settings
• Provide enhanced, personalized features
• Recognize you when you return to our site
• Enable social media features and content sharing

Marketing and Analytics Cookies
• Track your activity across websites
• Deliver targeted advertisements based on your interests
• Measure the effectiveness of our marketing campaigns
• Provide insights into customer behavior and preferences

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THIRD-PARTY COOKIES

We work with trusted partners who may place cookies on your device to provide services on our behalf. These partners include:

Analytics Providers
• Google Analytics – to understand site usage and improve performance
• Shopify Analytics – to monitor store performance and customer behavior

Advertising Partners
• Social media platforms (Facebook, Instagram) – to deliver targeted advertisements
• Advertising networks – to display relevant ads across the web

Payment Processors
• Secure payment gateways – to process transactions safely

These third parties have their own privacy policies governing the use of cookies. We encourage you to review their policies.

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YOUR PRIVACY CHOICES

You have the right to control how cookies are used on your device.

Managing Cookie Preferences
• Most web browsers allow you to manage cookie settings through the browser preferences
• You can choose to block or delete cookies at any time
• Please note that disabling certain cookies may affect website functionality

Opt-Out of Targeted Advertising
• You can opt out of personalized advertising by adjusting your cookie preferences
• Visit the Digital Advertising Alliance (DAA) or Network Advertising Initiative (NAI) to opt out of interest-based advertising
• Use the Global Privacy Control (GPC) signal in your browser to automatically opt out

Do Not Track Signals
• Some browsers offer a "Do Not Track" (DNT) feature
• We respect DNT signals and will honor your preferences where applicable

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DATA SHARING AND SALES

As described in our Privacy Policy, we may share personal information collected through cookies with third parties, including advertising partners. This sharing may be considered a "sale" or "sharing" of personal information under certain state privacy laws, such as the California Consumer Privacy Act (CCPA) and Virginia Consumer Data Protection Act (VCDPA).

If you wish to opt out of the sale or sharing of your personal information for targeted advertising purposes, you may:

• Adjust your cookie preferences using the cookie banner on our site
• Enable the Global Privacy Control (GPC) in your browser
• Contact us at info@etoilejp.com to submit an opt-out request

We will process your request in accordance with applicable law.

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COOKIE DURATION

Cookies may be stored on your device for varying lengths of time:

Session Cookies
• Temporary cookies that expire when you close your browser
• Used to maintain your session while browsing our site

Persistent Cookies
• Remain on your device for a set period or until manually deleted
• Used to remember your preferences and settings for future visits
• Typically expire after 30 days to 2 years, depending on their purpose

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UPDATES TO THIS COOKIE POLICY

We may update this Cookie Policy from time to time to reflect changes in our practices or applicable laws. Any updates will be posted on this page with a revised effective date.

We encourage you to review this policy periodically to stay informed about how we use cookies.

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If you have any questions about our use of cookies or this Cookie Policy, please contact us:

É TOILE

Email: info@etoilejp.com
Telephone: +81 (0)80-4407-9422

Address:
〒195-0062
336-1-102 Okuramachi, Machida-shi, Tokyo, Japan

Business Hours: Weekdays, 10:00 – 17:00 JST

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Your privacy matters to us. Thank you for trusting É TOILE.